Years spent between strategy and craft — chasing the big idea, then sweating the words until they land. From above-the-line films to always-on digital, here's the road so far.
Hi, I'm Yara — I make brands sound like someone worth listening to.
A creative copywriter working across ATL and digital. I started in advertising chasing big brand ideas, and fell in love with making them land — on a billboard, a 6-second pre-roll, or a caption people screenshot.